A Norwegian venture studio concentrating on three core ventures: pet services, on-demand logistics, and commercial advisory. A built product pipeline sits behind them, powered by one shared technical engine.
This round concentrates on pet services, on-demand logistics, and commercial advisory: three uncorrelated Norwegian markets served by one shared engine.
Norway has ~805,000 pet-owning households (DyreID/NKK, 2025-26), a fragmented market with no dominant digital marketplace today.
Item pickup and delivery, proxied against Oslo secondhand resale volume on Finn.no/Tise (platform-level data undisclosed). A proper market sizing is planned as part of post-funding work.
Regulatory compliance software for Norwegian commercial building owners and managers. No public dataset confirms total qualifying building stock; sizing is planned post-funding. Regulatory precision is the moat, not data breadth.
Pipeline markets (HORECA SaaS: 12,473 registered businesses per SSB 2020; P2P parking, where competitor ParkIt AS raised ~NOK 10M seed) are documented in the appendix workbook. Sources: DyreID/NKK pet population reports (2025-26), SSB business counts (2020), prior competitive research. "Not independently sized" reflects a genuine data gap, not zero market.
AnyGroup concentrates this round's capital on three spearheads: Anymal, AnyHent, and AnyMore. Four further products, including the B2B-focused AnyProp, sit built and ready in the pipeline. Figures marked modeled come from the Year 1/3/5 financial model, not confirmed live traction. No venture has paying customers today.
A two-sided Norwegian marketplace connecting pet owners with service providers: dog walking, pet sitting, grooming, training, and more. Stripe Connect destination charges at a 20% take rate.
An Uber/Bolt-style model for item pickup and delivery, wedging into the Oslo secondhand resale niche (Finn.no/Tise purchases). Deployed on anyhent.no; Stripe Identity driver verification is the final gate before live operations.
The group's commercial advisory arm provides embedded revenue leadership and strategic support for Norwegian SMEs. Rate card established and prior client work completed; two client engagements are currently pending, not yet signed. Its strategic role: a low-capital revenue engine that can fund group operations as engagements are signed, and a go-to-market channel for the product ventures.
AnyProp: Compliance engine ("kravmotor") for Norwegian commercial real estate, 26 regulatory checks, NOK 990/building. V1 built and complete. Parked until the core three reach scale, or activated earlier with a strategic proptech investor.
AnyTime: B2B SaaS reservation platform for HORECA/nightlife (NOK 799/mo). Phase 1 codebase complete; infrastructure finalization pending. Parked until the core three reach scale, or activated earlier with a strategic HORECA investor.
AnyWhere: C2C parking & storage marketplace on private land (20% take rate). Complete backend built on the shared engine, demonstrating that the studio model compounds. Launch deferred pending core-venture traction.
AnyFix: "No Cure, No Pay" home services marketplace, challenging Mittanbud and Fixa/Anbudstorget. MVP scoped to three Oslo micro-categories (flatpack assembly, waste removal, move-out cleaning). Full backend built with Stripe Connect escrow. Parked until the core three reach scale.
AnyGroup's holding model creates diversified revenue across the portfolio while centralising costs, a structure designed for compounding returns. Take rates and modeled Year 1 revenue below come from the group financial model (see downloadable workbook).
| Venture | Model | Price / Take Rate | Modeled Y1 Revenue | TAM |
|---|---|---|---|---|
| Anymalcore | Marketplace take rate | 20% of booking | NOK 500K | 805K pet households |
| AnyHentcore | Per delivery | 25% of delivery fee | NOK 40K | Not sized |
| AnyMorecore | Hourly / retainer | 1,750/hr, 55-90k/mo | NOK 2.0M | Not sized |
| AnyProppipeline | Subscription per building | 990 / building | NOK 99K | Not sized |
| AnyTimepipeline | B2B SaaS | NOK 799 / mo | NOK 192K | 12.5K HORECA businesses |
| AnyWherepipeline | Marketplace take rate | 20% (80/20 host split) | NOK 32K | Not sized |
| AnyFixpipeline | Marketplace take rate | 13% blended (tiered 2-15%) | NOK 31K | Not sized |
Modeled Y1 Revenue figures are outputs of the group financial projection model, not confirmed actuals. See the accompanying "AnyGroup Financial Projections" workbook for full assumptions, sources, and Year 1/3/5 detail per venture.
Consolidated across the full portfolio (three core ventures and pipeline) plus shared group overhead and new hires. Pipeline products (AnyProp, AnyTime, AnyWhere, AnyFix) are costed at maintenance-only levels here, since none are actively resourced this round. Positive net investment required means the group needs external capital that period; negative means the portfolio is self-funding.
| Metric | Year 1 | Year 3 | Year 5 |
|---|---|---|---|
| Total Revenue | NOK 2.89M | NOK 11.5M | NOK 31.4M |
| Total Opex (Ventures) | NOK 3.40M | NOK 4.91M | NOK 7.13M |
| One-off Build Cost | NOK 0.40M | NOK 0 | NOK 0 |
| Group Overhead | NOK 0.90M | NOK 1.09M | NOK 1.32M |
| Team Expansion (New Hires) | NOK 1.80M | NOK 2.38M | NOK 3.15M |
| Total Cost | NOK 6.50M | NOK 8.38M | NOK 11.6M |
| Net Investment Required | NOK 3.61M | −NOK 3.16M (surplus) | −NOK 19.8M (surplus) |
Model assumptions: Anymal and AnyTime sizing anchored to DyreID/NKK pet-population data and SSB HORECA business counts respectively; AnyMore anchored to disclosed rate card; AnyHent, AnyProp, AnyWhere, and AnyFix volumes are directional estimates pending real pilot/market data. AnyProp, AnyTime, AnyWhere, and AnyFix are all costed at maintenance-only levels here, since none are actively resourced this round. A Conservative Case sheet in the workbook stress-tests the model with growth rates cut by 50%: under that scenario, the group approaches but does not reach self-funding by Year 5, still requiring roughly NOK 0.7M in external capital that year rather than turning a surplus. See workbook comments for full sourcing per line item.
One investment in AnyGroup provides exposure to three focused core bets across uncorrelated markets, plus a built pipeline of further products, without the overhead of managing multiple cap tables.
AnyGroup embeds operators and engineers directly into each venture. This active model compresses the path to product-market fit and reduces execution risk.
Supabase, Netlify Functions, and Stripe Connect follow the same pattern across every product in the portfolio. Every new venture gets most of the infrastructure for free.
Beyond the model, here is what has actually been executed to date: verifiable operational output, not projections.
AnyMore, the group's commercial advisory arm, is operational with an established rate card (NOK 1,750/hr; retainers 55-90k/mo). Two client engagements are currently pending, positioning it to generate near-term revenue while the product ventures scale.
Over 1,200 Norwegian pet-service companies (kennels, trainers, vets, pet stores) contacted through automated BRREG-driven outreach, building the supply side ahead of full launch.
~240 B2B transport companies contacted with zero delivery failures, first fleet lead in dialogue, live driver onboarding form on anyhent.no, and 470+ additional contacts queued.
Every product in the portfolio (the three core ventures and all four pipeline products) has a live or staging deployment on shared Supabase, Netlify, and Stripe Connect infrastructure. No vaporware.
Server-side price validation, identity verification via Stripe Identity, and EU-region data residency across the stack, built for regulatory scrutiny from day one.
AnyWhere went from concept to complete backend using the shared engine: proof that each additional venture is faster and cheaper than the last.
Capital funds the three core ventures, a shared team expansion, and R&D capacity. Range and split below are derived from the financial model, a starting point for negotiation with a lead investor rather than a fixed final term.
The ask reflects the three core ventures, group overhead, and three new hires (Marketing/PR, Technical Development, Sales), with pipeline products (AnyProp, AnyTime, AnyWhere, AnyFix) costed at maintenance-only levels since they aren't actively resourced this round. Modeled Year 1 net investment required is NOK 3.61M; NOK 8-9M provides a genuine growth buffer on top of that (aggressive marketing spend, AnyMore scaling, R&D, and contingency), not a bare-survival number. A Conservative Case in the workbook (50% growth haircut) shows the group approaching but not reaching self-funding through Year 5, which is why the buffer matters. The round runs on a rolling close: early commitments before Sept 21, 2026 receive preferential terms, with Oct 5, 2026 as the outside date.
These four milestones, not the calendar, define when we open Series A conversations.
Former director at Too Good To Go, where he scaled sustainability technology commercially. Founded and leads AnyGroup AS.
Background in commercial and asset management.
Dedicated specialists covering technical implementation, social/launch campaigns, and Stripe payment infrastructure across the portfolio. Full team bios available on request.
Request the full investor deck, financial projections, and a conversation with the AnyGroup founding team.
This document is for informational purposes only and does not constitute an offer or solicitation to buy or sell securities. Past performance is not indicative of future results. All projections are forward-looking and subject to significant uncertainty.